Content Marketing Podcast
Content Marketing Podcast 177: Content Marketing for Healthcare Brands: 5 Things You Need to Know

This month we’re talking healthcare on the Content Marketing Podcast, and in Episode 177, we’re sharing five things that healthcare brands need to know. Remember to sign up for your weekly quick-tip email at resonancetips.com!

Direct download: 20160602-CMP-177-ContentMarketingforHealthcareBrands.mp3
Category:marketing -- posted at: 5:54pm CST

Content Marketing Podcast 176: Choosing the Right Content Marketing Agency

Choosing the right content marketing agency for your brand involves much more than comparing estimates, and in Episode 176 of the Content Marketing Podcast, I'll share some advice on how to make the best possible decision. Remember to sign up for your weekly quick-tip email at resonancetips.com!

Direct download: 20160526-CMP-176-ChoosingtheRightContentMarketingAgency.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 175: Content Marketing Lessons from Fiction Writers with Erik Deckers

We content marketers can learn a lot from our brethren on the fiction side of the aisle, and in Episode 175 of the Content Marketing Podcast, author and content marketing expert Erik Deckers will show us how. Remember to sign up for your weekly quick-tip email at resonancetips.com!

Direct download: 20160520-CMP-175-ErikDeckersLessonsFromFictionWriters.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 174: 5 Warning Signs of B.A.S. (Bad Agency Syndrome)

Not all content marketing agencies are created equal, and if you’re seeing these 5 warning signs of B.A.S. (Bad Agency Syndrome), it might be time to start shopping for a new partner. Remember to sign up for your weekly quick-tip email at resonancetips.com!

Direct download: 20160512-CMP-174-5WarningSignsBadAgencySyndrome.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 173: Storytelling Made Simple with Ron Ploof

We all know we need to be powerful storytellers … but where do we start? In Episode 173 of the Content Marketing Podcast, Ron Ploof joins us to share the StoryHow method, his system for making business storytelling simple ... and even fun. Remember to sign up for your weekly quick-tip email at resonancetips.com.

Direct download: 20160505-CMP-173-RonPloofStorytellingMadeSimple.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 172: When Your Product Is Technical … And Your Audience Isn't

If your company sells software or other technical products, chances are you spend at least part of your time creating content for non-technical audiences. In Episode 172 of the Content Marketing Podcast, we’ve got five sure-fire strategies for turning those non-techies into lifelong fans. Remember to sign up for your weekly quick-tip email at resonancetips.com.

Direct download: 20160428-CMP-172-WhenProductIsTechnicalAndAudienceIsnt.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 171: Creating Content With Software Developers

Great content marketing for software brands demands great collaboration with your developers, and today we're sharing five tips for making the most of your working relationship. Remember to sign up for our weekly quick-tip emails at resonancetips.com.

Direct download: 20160421-CMP-171-WorkingWithSoftwareDevelopers.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 170: The Ugly Truth About DIY Content Marketing

There’s a dirty little secret behind many marketers’ decisions to opt for do-it-yourself content marketing, and in Episode 170 of the Content Marketing Podcast, we expose it to the harsh light of reality. Remember to sign up for our weekly “quick tip” emails at resonancetips.com.

Direct download: 20160414-CMP-170-UglyTruthAboutDIYContentMarketing.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 169: Content Marketing Best Practices for SaaS Brands

What do software as a service (SaaS) brands need to do to succeed at content marketing? Check out Episode 169 of the Content Marketing Podcast for our top three best practices. Remember to sign up for our weekly “quick tip” emails at resonancetips.com.

Direct download: 20160407-CMP-169-ContentMarketingforSaaS.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 168: Is Account-Based Marketing (ABM) the Future of B2B?

In Episode 168 of the Content Marketing Podcast, we’re talking account-based marketing, also known as ABM, and why this might be the future of B2B marketing. Remember to download our latest e-book, Ninja Secrets of B2B Blogging, at b2bbloggingebook.com.

Direct download: 20160331-CMP-168-AccountBasedMarketing.mp3
Category:marketing -- posted at: 1:00am CST