Content Marketing Podcast
Content Marketing Podcast 172: When Your Product Is Technical … And Your Audience Isn't

If your company sells software or other technical products, chances are you spend at least part of your time creating content for non-technical audiences. In Episode 172 of the Content Marketing Podcast, we’ve got five sure-fire strategies for turning those non-techies into lifelong fans. Remember to sign up for your weekly quick-tip email at resonancetips.com.

Direct download: 20160428-CMP-172-WhenProductIsTechnicalAndAudienceIsnt.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 171: Creating Content With Software Developers

Great content marketing for software brands demands great collaboration with your developers, and today we're sharing five tips for making the most of your working relationship. Remember to sign up for our weekly quick-tip emails at resonancetips.com.

Direct download: 20160421-CMP-171-WorkingWithSoftwareDevelopers.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 170: The Ugly Truth About DIY Content Marketing

There’s a dirty little secret behind many marketers’ decisions to opt for do-it-yourself content marketing, and in Episode 170 of the Content Marketing Podcast, we expose it to the harsh light of reality. Remember to sign up for our weekly “quick tip” emails at resonancetips.com.

Direct download: 20160414-CMP-170-UglyTruthAboutDIYContentMarketing.mp3
Category:marketing -- posted at: 1:00am CST

Content Marketing Podcast 169: Content Marketing Best Practices for SaaS Brands

What do software as a service (SaaS) brands need to do to succeed at content marketing? Check out Episode 169 of the Content Marketing Podcast for our top three best practices. Remember to sign up for our weekly “quick tip” emails at resonancetips.com.

Direct download: 20160407-CMP-169-ContentMarketingforSaaS.mp3
Category:marketing -- posted at: 1:00am CST

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