Content Marketing Podcast
Content Marketing Podcast 064: How Fascinating Is Your Content? Part 1: Lust

We're continuing our new series based on Sally Hogshead's groundbreaking marketing book Fascinate: Your 7 Triggers to Persuasion and Captivation. Today we talk about how content marketers can access the first of her seven fascination triggers: Lust. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20140327-CMP-064-HowFascinatingIsYourContent1Lust_FINAL.mp3
Category:marketing -- posted at: 12:00am CDT

Content Marketing Podcast 063: How Fascinating Is Your Content?: Intro

Kicking off our brand-new eight-part series based on Sally Hogshead's groundbreaking marketing book Fascinate: Your 7 Triggers to Persuasion and Captivation. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20140320-CMP-063-HowFascinatingIsYourContentIntro_orig.mp3
Category:marketing -- posted at: 12:00am CDT

Content Marketing Podcast 062: Becoming a Niche Ninja: An Interview with Beth Buelow of The Introvert Entrepreneur

A great content marketing program starts with finding, understanding, and serving your niche, and few are doing that better than Episode 62's interview guest, Beth Buelow of The Introvert Entrepreneur. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20140313-CMP-062-BethBuelow_final.mp3
Category:marketing -- posted at: 12:00am CDT

Content Marketing Podcast 061: Avoiding "The Friend Zone"

No, "friend-zoning" isn't just for the dating world -- it happens to us content marketers every single day, and in Episode 61 of the Content Marketing Podcast, we'll show you how to avoid it. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20140306-CMP-061-AvoidingTheFriendZone_final.mp3
Category:marketing -- posted at: 12:00am CDT

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