Content Marketing Podcast

A "two for the price of one" podcast, featuring discussions of (1) Facebook's recent algorithm update and its implications for content marketers, and (2) how to use this "down week" to evaluate your 2013 content marketing efforts in preparation for the new year. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131226-CMP-051-FacebookShenanigansand2013Wrapup_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

No time to create that awesome holiday gift for your content audience? Never fear: there's still time to do something memorable that they'll really enjoy! To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131219-CMP-050-5LastMinuteContentGiftIdeas_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

Find out how you can breathe some life into your content by playing around with the context — specifically, by introducing some incongruity. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131212-CMP-049-FunWithContextIncongruity_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

Jim Squires of Tickle Branding joins us to talk about the importance of naming in branding our content in Episode 48 of the Content Marketing Podcast. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131205-CMP-048-WhatsInaName_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

Find out how making your content more personal can have a dramatic effect on your results in Episode 47 of the Content Marketing Podcast. To learn more about content marketing, visit our blog at resonancecontent.com/blog.

Direct download: 20131128-CMP-047-EmbracingthePeopleFactor_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

Learn how to use the DiSC profiling system to better tailor your content to your audience. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131121-CMP-046-UsingDiSC_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

We're talking storytelling with Catherine Carr, VP Marketing & Chief Inspiration Officer of Haiku Deck, in Episode 45 of the Content Marketing Podcast. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131114-CMP-045-CatherineCarr_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

Gary Vaynerchuk stops by to talk about his latest book, "Jab, Jab, Jab, Right Hook," in Episode 44 of the Content Marketing Podcast. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131107-CMP-044-GaryVaynerchuk_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

We're talking about the difference between content and copy -- and why it's critical for marketers to understand that distinction -- in Episode 43 of the Content Marketing Podcast. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131031-CMP-043-DifferenceBetweenContentandCopy_FINAL.mp3
Category:marketing -- posted at: 1:00am CST

We're talking about how to build the powerful team that will enable you to reach your content marketing goals in Episode 42 of the Content Marketing Podcast. To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.

Direct download: 20131024-CMP-042-BuildingYourContentMarketingTeam_FINAL.mp3
Category:marketing -- posted at: 1:00am CST